Not quite, but maybe one day. HTC has just opened its second concept store, in Quezon City, Philippines. Explaining the reason for opening the store, Country Manager Mark Dewey Sergio said ‘”Currently we see a growth in the consumer segment and in order for us to enhance our reach to our end users, it’s vital for us to roll out in the retail market as well.”
With HTC looking to penetrate the consumer market more and more, it wouldn’t be a great surprise if more stores start to pop-up in various countries. The first was opened in Malaysia about a year ago, so expect a few more in Asia before they make it to Europe and the UK.
The store in the Philippines offers education of the sue of new features, discounts on handsets and a dedicated customer service scheme. Sergio enthusiastically describes the repair system, saying ‘”Here, customers who wish to optimize and enhance the performance of their HTC devices can bring them to the HTC Concept Store for on-site diagnostic testing.This diagnostic test will easily determine the time required for repairs. In uncomplicated cases, repairs can be finished within two working days while more complex cases may require a longer time. But with our speedy turn-around guarantee for all service repairs conducted at our store, we will provide our customers with a loaned unit during the repair waiting period.”
So, a store where you can take your device, discover the problem and estimated repair time, and borrow a loan device if necessary. Sounds ideal, but still just a concept in a far away place for the time being!
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